Fitness apps allow users to set fitness goals, track activity, gather workout ideas, and share progress on social media. Characteristics such as a user-friendly interface, automatic tracking, and security are desired app characteristics among fitness app users.

#1: In Feb. 2008, MapMyRun submitted the app to Android for competition against other running apps. In 2011, MapMyRun was named as one of TIME’s “Top 50 Websites of 2011,” and shortly after MapMyFitness had reached 7 million members.

#2: Fitness apps grew by nearly 50% during the first half of 2020, when during the Covid-19 lockdowns, gyms and fitness studios were forced to close or go digital.

#3: The global fitness app market size was valued at USD 4.4 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 21.6% from 2021 to 2028.